Gu A xin’s founder shared his thoughts in an interview regarding participating in the 2024 AW International Fashion Week: “Expressing ourselves, breaking through ourselves, transcending limitations. Though still the same butterfly, more people are seeing the breakthrough of Gu A xin, get a inspiration, the story of the butterfly mother. We are not lacking in Miao ethnic elements, but the Miao ethnic group lacks professional designers. Through continuous presentation of our works, we introduce the beauty of the Miao ethnic group in a different light. We started with embroidered men’s clothing. I was the first college student from the village to venture outside the province, starting with roadside stalls, then transitioning to physical stores, and eventually evolving into a Chinese-style brand. Now, we are continuously expanding internationally. More and more people are wearing horse-faced skirts, showing increased recognition of traditional culture. Through this show, we share Miao embroidery, aesthetics, and artistry, integrating this beauty into daily life, making everyone live more beautifully. I hope everyone continues to break through, becoming more beautiful and living better.”
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